In store theatre creates bigger & better events
Makes your customers turn their heads and give them a reason to purchase
Don't forget 70% of confectionery is bought on impulse, so having the right display and promotion will drive your sales through the roof!
 
Off shelf display is crucial
Use parcel deals, such as Buy 5 save £5 from Blueheath to fund a promotion.
You can try a 4 for 99p in a dumpbin. This can give a 400% increase in your sales!